We’re often asked by clients if we can supply them with fonts – either the typefaces used in logos or as complimentary fonts for brand collateral like business cards & brochures. Here’s why it doesn’t matter in logo design and we usually can’t do that for other things.
A complete soups-to-nuts logo design how-to from our archives. Everything you need to know about starting and finishing a logo design project – from selecting the type of logo for your market, to selecting typography, colors & taglines, it’s all here.
Having your logo sit on a website colored background (or a photograph) is relatively easy, as long as you have access to the correct formats. Why trying to remove backgrounds from JPGs leads to lousy results and why you should always start with vector versions of your design.
Distressed vintage retro style logos are a pretty popular addition to your arsenal of branding & marketing tricks. Not for every application and certainly not suitable for every logo, but worthwhile if it’s a fit. Here’s one that was.