As ICE deals in debt recovery, they wanted a serious logo but wanted to avoid any notion of intimidation. The logo is based symbolically on an iceberg (for obvious reasons,) the colors – two shades of blue – chosen to emphasize the imagery. The motif was carried over into the branded stationery design – letterhead and business cards shown.
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Type Of Project:
Brand development, stationery design & 3D render
ICE is the acronym for International Credit Experts, a debt recovery agency and financial management company with offices in the USA and Canada.
As part of this branding project, we created a series of 3D models and renders, for use as “beauty shots” on websites, presentation folder design and the like. By playing around with the transparency levels of the various bits and pieces from the original logo when they were set up as 3D models, we were able to create interesting, ‘ice-like’ images.
Full 3D logo render:
All logo samples and related artwork presented in our graphic design portfolio are not for sale or license. Unless specifically noted, ALL company logos shown are proprietary, subject to copyright/trademark and used here as examples by permission from IP holder. Want to work with our logo design studio on your brand? Submit your creative brief and we’ll do the rest.