The design started as a straight forward, linear depiction of a panther in full flight. Background blended area was added in later stages. While logos with trailing gradients (where a color fill in a specific area blends from 100% coverage to 0% ) can be quite dynamic, there are technical ramifications of art that’s set up in this manner. Here’s a blog post on transparent gradients using this design as an example.
Part of this redesign included work-ups of branded collateral and marketing essentials (these often need to be be replaced when a company changes its logo.) Business card design shown.
Florida Chemical Supply
Type Of Project:
Redesign project for Florida Chemical Supply who, after 40 years, wanted to refresh their image. The logo incorporates a panther in full run on a blended background. Florida chemical supply are the manufacturers and distributors of Liquid Hammer – we also developed that product logo.
Related & Similar Design Projects
All logo samples and related artwork presented in our graphic design portfolio are not for sale or license. Unless specifically noted, ALL company logos shown are proprietary, subject to copyright/trademark and used here as examples by permission from IP holder. Want to work with our logo design studio on your brand? Submit your creative brief and we’ll do the rest.