Sportswear logos - Streetscape Clothing Company.

UK based streetscape's tagline is "Artistic interpretation of the urban scene" and when it came to the design of their new logo design graphics, they were looking for an image that was "distinctive, gritty and raw. Not quirky or ironic. Think Eminem, not M&Ms." The logo was to have an an affiliation with the disaffected youth as Streetscale provides design and marketing services to organizations that target at-risk young people. "The design needs to appeal to those young people - most have a history of hardship and all have bags of attitude."

Inset Logo 1 - StyleBug Logo Clothing Company, Fashion Retailers and Wholesalers. StyleBug is one of the largest Internet retailer of high-end and upscale clothing, fashions and accessories. StyleBug's relentless marketing has made them a success, and such a campaign requires a topnotch logo design - as illustrated here. The StyleBug Fashion logo features a simple, elegant font, but also features a bug as part of the design (look carefully). Like all Fashion and clothing company logo design projects, this one required simplicity and easy recognition for true design success.

Inset Design 2 - Silver Crown Clothing Manufacturer. Another fashion and clothing company logo design, this time for the under 25 crowd - namely skaters and other trendy subculture groups. Deceptively simple, The Silver Crown design is a two color iconic logo that can be reproduced on any media, and in any number of colors. Once again, minimalism is the key - with an iconic treatment of the crown design, nicely balanced on a simple font treatment to complete the logo.

Next: Viking Logo