Hours after unveiling the new logo for the Rio 2016 Olympics, organizers were denying charges of plagiarism
Organizers of the 2016 Olympics, to be held in Rio, Brazil, trotted out their new logo as part of an elaborate beach party on New Years Eve, and Brazilian media were quick to claim that the design looked remarkably like the logo for The Telluride Foundation, based in Colorado. Fred Gelli, director of Tatil, the Brazilian agency that created the logo, denied any accusations of plagiarism, telling newspaper reporters his company did extensive research to guarantee the design was unique. Gelli acknowledged a “similarity” with the foundation’s logo, but said the general concept of people embracing each other is not novel.
He’s got that right.
Update: The plot thickens
As the controversy about the Rio logo spooled out over the Internet, some are pointing out similarities between the design and the painting The Dance by Henri Matisse (below).
If you ask me, the Telluride Foundation cribbed their concept from Matisse’s painting.
Nothing wrong with that per se, but when you look at this little pearl, you gotta ask the question “who copied who?”
For what it’s worth I don’t think it was the Rio guys. Not by a long shot.
(Hat tip: Travel to Rio)