Speaking of logo design marketing, as competition in the logo design contest and crowdsourcing niche heats up, I suppose it was inevitable that (wink, wink) review sites were almost guaranteed to start popping up. As I’ve always maintained, most of these so-called impartial review sites (wink, wink) are put up by one of the companies that are (wink, wink) being reviewed, in order to bolster their bonafides, because no-one is willing to invest the time, or expense, into reviewing logo design sites if they don’t have a dog in the hunt.
Now, I’m not saying that Logo Contest Review is such a site, but it does take a rather favorable view of logo contest sites Logo Design Guru and Mycroburst, comparing both overwhelmly favorably to other platforms like Crowdspring, 99designs, Choosa, 48 Hour Logo, Logo Tournament, Design Contest, Design Crowd, Hatchwise, Logo My Way et al. Not much in the way of action, but (only) a couple of helpful comments, both trumpeting the benefits of Mycroburst over competitors 99designs and Crowdspring.
The only comparison that’s missing is Logo Design Guru vs. Mycroburst, probably because they’re, ahem, ‘powered’ by same flippin’ company.
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This is just sick and twisted.
All these sites and initiatives should be banned by the serious community.
Advantage of Germany: Mandatory disclosure of who is behind a site, down to phone number and address.
Hey Gila – IIRC, the FTC has some pretty stiff guidelines about review sites and what not, but many dodgy sites are outside their jurisdiction.
Okay, I just found the next big thing. http://www.logolounge.com/faq.asp I as a designer pay $100 to upload my logos. And my work could then end up in a book, where I receive neither compensation nor a free copy. So I basically pay for the chance to be in a book…. somehow, self-publishing seems to make more sense.
As with everything these days, there’s hardly anything pure and unbiased. Just like those so-called ‘articles’ in the newspaper, often penned by a PR writer. Lame.
@Gila
LogoLounge is not really what you would categorize as a deceptive situation. They are operating as an inspirational site with a ‘call for entries’ fee to be included in their series of books. The book series has far superseded the website. It’s no different if you submitted work for The One Show, Graphis, Type Director’s Club, the Addys or others of that realm. You have to pay to enter work. The fees go to publishing and promotion.
In the grand scheme of things, it is rather economical for such a prestigious series. You can enter as many logos as you like for $100/yr. versus $75 per entry in Graphis. In some shows, selected work even has a ‘hanging fee’. It’s always been part of the ‘call for entries’ model. Nothing new.
Hey Leighton. Agreed on the Logo Lounge series. We’ve been featured in a few Logo Lounge books because of our membership, so like yourself, I certainly wouldn’t lump it into the same category as bogus review sites.
Oh no, I must not have explained myself correctly. I am a big supporter of the LogoLounge site and design volumes.
I was trying to say is that they should NOT be misunderstood as a deceptive site.
Logolounge is also an invaluable research resource. I pay the $100 to have searchable access to the content of all the books (and a whole lot more).
Getting published ain’t bad either.
I am humbled… it is actually worth paying money for access? Happy to look into them again if the “real” graphic designers like them….
I have to agree that LogoLounge is indeed invaluable. I actually used it as a means of browsing some of the more current logo designs in the market (as uploaded by LL users). I think those “logo design contest” sites should be banned as most are simply remastered clip arts whilst some are downright plagiarized material. I have heard most customers who were duped through those types of crowdsourcing sites. Personally, I would rather get my logo from online logo design websites such logofactory.com, logodesignstation.com, logobee.com, etc. which are more reputable at providing quality logo designs at a price almost similar to that of the “logo design contest” websites.