Rebranding
A couple of weeks ago, The Chicago Museum of Science & Industry rolled out their new logo to mixed reactions (though if you read the comments on this article, the reaction’s none-too-mixed). Gone are the trademark bars with overlaid boxes, crowbarred into the design for the words ‘THE’ and ‘OF’ (trust me, doing that’s always [...]
From the “All’s Well That Ends Well Department”. Back in 2007, the EU (European Union) announced plans to introduce a compulsory organic labeling scheme across all 27 countries, and a couple of years later, revealed the program logo, designed for mandatory use on products that are 95 per cent or more organic and free of [...]
Continue reading about EU organic logo design competition winner announced
While even Mac fanboys (and girls) struggled to justify the purchase of Apple’s new iPad, some advertising folks believe that the recently introduced gizmo will help save publishers from the slow death that many have been predicting for years. How so? Glad you asked. Some think that the new tablet will open up an entire [...]
The design of this blog is crap. There, I said what a lot of you’ve been thinking (but have been much too civil to say). Not surprising really. Most of the design was hatcheted onto a default Wordpress theme years ago (September 2005 to be exact), when I didn’t have a clue about CSS and [...]
Continue reading about The design of this blog is crap. Refocusing our brand & redesigning our blog
If you’ve been following our blog over the past few months, you’ll know that we’re planning a logo makeover and new brand roll out for The Logo Factory. In fact, we chronicled the development of our new logo starting here, continuing here, and then finishing up with the ‘final chapter’ here. Long and short of [...]
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