Rebranding
The design of this blog is crap. There, I said what a lot of you’ve been thinking (but have been much too civil to say). Not surprising really. Most of the design was hatcheted onto a default Wordpress theme years ago (September 2005 to be exact), when I didn’t have a clue about CSS and [...]
Continue reading about The design of this blog is crap. Refocusing our brand & redesigning our blog
If you’ve been following our blog over the past few months, you’ll know that we’re planning a logo makeover and new brand roll out for The Logo Factory. In fact, we chronicled the development of our new logo starting here, continuing here, and then finishing up with the ‘final chapter’ here. Long and short of [...]
if you’ve been following our blog over the past month, you’ll be familiar with the subject of this post. If not, let’s recap quickly. A little while back, we decided it was time for a face lift of The Logo Factory logo. Over the years it had been changed, modified, turned into 3D and generally [...]
Continue reading about Designing our logo. The Final Chapter?
A few weeks ago, I told you about plans to rework The Logo Factory logo and walked readers through the stupidly exhaustive process of redesigning a logo. After overhauling The Logo Factory house (long overdue) I set about incorporating the icon into a servicable word mark. I thought we were on the right path, but [...]
Continue reading about Reworking The Logo Factory design (cont’d)
Back in October, we tinkered around with redesigning The Logo Factory logo (see Battle of The Logos for more). We were originally thinking about a complete overhaul: a new factory ‘house’, typography, color scheme – the works. Trouble is, and as much as I’d like to change The Logo Factory ‘house’, it’s not really practical. [...]
Continue reading about Dispatches from the design trenches – reworking The Factory logo
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