How To
We take a look at the often misunderstood concept of logo footprints and aspect ratios, the advantages of each and why social media almost demands a square logo. Or at least a square version. It never occurred to me that this was a topic worth discussing, let alone writing an entire blog post about. Until [...]
It’s the weekend of March Break and a slow news day, so it might be time to publish a ramble that I’ve been working on for a few weeks now. This post probably falls under the “too long to read” category for many (if so, you can always rummage through our Snippets for bite sized [...]
Any logo designer worth their salt knows that vector formats are the only way to go when it comes to logo design. The vector-capability boundaries between Illustrator and Photoshop have blurred a little over the years (yes, you can create vector based in images, but it’s still a little hinky). Years ago, when it came [...]
Continue reading about Bitmap to Vector conversion. Online Vector Tracing
As we were messing about with a recent logo rework for The Logo Factory, I decided to add some cog elements into the mix. So, how does one get vector artwork of a perfect cog or gear? I’ve never been a fan of clip art (even for simple graphics) so stock art was out. As [...]
Continue reading about How to draw a perfect cog in under 20 seconds
While a majority of our flash logo animation projects involve logos that we’ve designed at the shop, we also do quite a bit of animation using logos that we didn’t design. We work with quite a few video production houses, as well as one-one-one with clients who have had their logo created somewhere else. Most [...]
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