Design
In an announcement that took some in the design industry by surprise, iStockphoto today announced that they were planning to roll out some sort of stock logo service, presumably after the New Year. Shortly after the news hit Twitter (and after receiving an e-mail from David Airey about the plan) I received this e-mail from [...]
Designers often talk, a great lengths, why a logo design has to be simple, some going as far to say it’s a “carved in stone” kinda rule. While I agree in principle with that basic premise, it’s a rule that we’ve been guilty of breaking, on numerous occasions (in our defense, we always make sure [...]
Continue reading about Why you shouldn’t use a photograph in your logo
Any logo designer worth their salt knows that vector formats are the only way to go when it comes to logo design. The vector-capability boundaries between Illustrator and Photoshop have blurred a little over the years (yes, you can create vector based in images, but it’s still a little hinky). Years ago, when it came [...]
Continue reading about Bitmap to Vector conversion. Online Vector Tracing
If you’ve been following our blog over the past few months, you’ll know that we’re planning a logo makeover and new brand roll out for The Logo Factory. In fact, we chronicled the development of our new logo starting here, continuing here, and then finishing up with the ‘final chapter’ here. Long and short of [...]
At the shop, and over the years, we’ve interviewed hundreds of designers. Some great. Some not-so-great. I’m often asked what makes a great graphic designer, or more specifically, what makes great logo designers. Here’s a quick list of ten things you’ll need, in no particular order, thrown together on this rather frosty Thursday morning – [...]
Continue reading about Ten things you’ll need to be a great logo designer





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