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Want to design a great logo for yourself? Or to create logos on a fairly regular basis as part of your overall design services? Or to specialize in logos enough to call yourself a logo designer? Here’s a partially definitive laundry list of tips that might help. Many view logo design as simply a fun [...]
Remember how graphic designers were told that spec work is the “new reality” and that in order to continue working in the graphic design industry, they’d have to “evolve or die“? That translated loosely to “be prepared to work for free, cause other people are“. True, most of this hyperbole came from web-based platforms that [...]
When I first learned about David Airey‘s then in-progress book Logo Design Love. (named after his excellent design blog of the same name) I’ll admit to feeling a slight twinge of envy. Dammit, I’ve been trying to write a book on logo design for years, but finding it rather exasperating, it remains firmly entrenched in [...]
Continue reading about Logo Design Love. A totally impartial book review.
One of the cooler features on being on Twitter (follow us here) is that you’ll bump into like-minded people that you otherwise might not have had the opportunity. Such was the case with my running into Jeremy Tuber (follow him here), an Arizona-based graphic designer who runs the very-appropriately named website, Being a Starving Artist [...]
Continue reading about How-to business advice for the freelance designer
At the shop, and over the years, we’ve interviewed hundreds of designers. Some great. Some not-so-great. I’m often asked what makes a great graphic designer, or more specifically, what makes great logo designers. Here’s a quick list of ten things you’ll need, in no particular order, thrown together on this rather frosty Thursday morning – [...]
Continue reading about Ten things you’ll need to be a great logo designer
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