Business

Steve Douglas on April 27th, 2010

Want to rank on Google for ‘logo design’ or related keywords? Due to shady tactics of some of the front runners, your odds are long. That doesn’t mean you’re completely out of luck. How using a ‘rising tide lifts all boats’ philosophy, we can all improve our site rankings. SEO abuse of the logo design [...]

Continue reading about We’re all in this together. SEO and logo designers

Steve Douglas on April 8th, 2010

In the cut-throat game of online logo design marketing, some companies are using logo raiding, a tactic that creeps closer and closer to the boundaries of ethics, and perhaps treads over copyright itself. Latest trend in the online logo design game? Logo Raiding. Never heard of it? You have now. That’s when blog publishers (often [...]

Continue reading about Logo Raiding

Remember how graphic designers were told that spec work is the “new reality” and that in order to continue working in the graphic design industry, they’d have to “evolve or die“? That translated loosely to “be prepared to work for free, cause other people are“. True, most of this hyperbole came from web-based platforms that [...]

Continue reading about Crowdsourcing hyperbole. Rumors about demise of graphic design industry greatly exaggerated?

Steve Douglas on February 10th, 2010

According to news reports, Google has taken legal umbrage with Goojje, a Chinese language search and social-networking site whose logo (above) bears a striking resemblance to the design made famous by Big G. If that weren’t enough, the Goojje logo also features a paw print component, nicked from Baidu, China’s most popular native search engine. [...]

Continue reading about Google tells Chinese imitator Goojje to knock off using their logo