Branding
Gap unveils their new logo to an internet firestorm, Twitter battles between the new and old and a lot of griping amongst the design community. Take our poll after the jump. Visitors to the Gap website this morning were greeted by a new logo (above right) and critics were quick to jump on the new [...]
Nothing illustrates success more than success itself. Accordingly, here’s a look at the corporate logos of the top 10 companies in the 2010 Fortune 500 lineup (plus a couple that dropped out this year). Let’s see what we can learn… It’s been said that is the only tool you have is a hammer, everything starts [...]
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This isn’t your typical “best logo design ever” Hall of Fame. Far from it. These logos haven’t been selected because they’re they’re the best, or even because they’re any good. Nope. These graphic elements and logos were hand-picked as being the most popular of all time. Not popular as in “I like that“. Popular as [...]
As the 2010 Winter Olympics in Vancouver are grinding down to a finish in the next few days, we may be a tad late to the party with this brilliant BBC animated ad for The Winter Games. Still, it’s worth a looksee, as this is unlike any Olympics ad we’ve seen before For starters, it [...]
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Speaking of logo porn, have to lift a pint to the good folks at the U.S. Strategic Perspective Institute for the most over-the-top, unabashed logo symbolism manifesto in the history of logo symbolism manifestos. Usually these “what our logo means” diatribes fall into the “who writes this shit?” category, but not this one. While a [...]
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