Clients generally want their logo Big. Bigger. Biggest. But what about the other end of the spectrum. Teensy, weensy logos? If you were wondering (and I know you were) the distinction of having the smallest logo in the world belongs to Oregon State University – after their sports team logo was used by OSU researchers developing tools for work in nanotechnology. The tiny tip used to create the famous beaver logo as the smallest design (evah!) is just over 100,000 times smaller than the tip of a ballpoint pen – the width of a single protein molecule. The end result is so small it can’t even be seen with any optical microscope available today. While designs of this size probably aren’t any use in marketing stuff (duh!), the underlying technology has some very practical applications.
“In the nanolithographic work we’re doing for carbon nanotube and graphene electronics experiments, we need to be able to draw and cut in very careful patterns,” said Jorg Bochterle, an OSU physics exchange student from Germany. “So we started drawing some recognizable patterns. This was actually a very useful exercise.”
The pen used to draw the images is controlled by an atomic force microscope, capable of drawing lines that are accurate down to the size of a single molecule. Kinda cool geek-porn for those who are so inclined.
And if you’ll notice – 100% Bitter Free.
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