Italian car group Lancia relaunches its visual identity this week to mark the company’s centenary. The new-look badge has been drawn by Italian design consultancy Robilant Associati. The agency collaborated with the group’s in-house team at Lancia’s design centre in Turin to update the corporate logo, which comes ahead of the brand’s return to the UK next year.

This entry was posted on Tuesday, March 20th, 2007 at 2:11 pm and is filed under Logo makeovers & rebrands. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.