logo garden panda

Anyone remember the dust-up about do-it-yourself logo creation site Logogarden and their allegedly purloined logos? Concluded to everyone’s satisfaction? Maybe not.

Let’s go back a few years, to the summer of 2011, when the design community blew up the internet over do-it-yourself logo design site Logogarden and it’s database that seemed to be full of logo templates consisting of other designers’ work. Remember that nasty little kerfluffle? If not, you can catch up here, here and here – I’ll wait. The situation was so ludicrous, I was able to purchase the WWF panda logo for a paltry 69 bucks (and was refused a refund when I pointed out that the copyright – and trademark – of the design belonged to the World Wildlife Federation.) Suffice to say, this translated into a world of schadenfreude, the end result of which was a mea culpa by Logogarden officials stating that “some symbols in (Logogarden’s) vast symbol library were copies of existing work” and that Logogarden “would remove any offending symbols as they were spotted.”

They went to claim that they themselves had been duped by “a small handful of dishonest design brokers” who had been paid to provide “strictly original work.” And, it would seem, failed epically. Anyhoo, Logogarden promised to clean out their database of “all offending symbols” and the controversy died down as we moved into the Fall of 2011. Guess we all thought the situation, such as it was, resolved to everyone’s satisfaction. I mean, the symbols had been deleted from the logo maker’s database, right? Well. maybe not. Here’s a looksee at the e-mail I found in my spam laden in-box this morning.

Logogarden business card offer

Stellar. Apparently if I move real fast (like the next 48 hours), I can get business cards created with my ‘Steve’s Panda’ logo for a measly $19.95. Howza – after a year-and-a-half, Steve’s Pandas is back in business.
logo garden business card creator
Interestingly enough, I can download the .PNG and .JPG files for free, but will need to pony up $19.95 (save $50.00 doncha know) if I want the .EPS, .AI and .PDF vectors, should I want to create a huge sign advertising my new business (though I’m left wondering what the original $69 PayPal paid for.) To boot, this isn’t the first time that Logogarden hit me up to purchase stuff emblazoned with what is arguably the WWF panda icon.
logo garden christmas offer
A few months back, around Christmas time, I received this little missive, signed by John Williams himself (swoon), offering me coffee mugs for a paltry starting price of $24.95 (per,) $89 bucks for 6 and so on.
logo garden christmas offer
What does all this mean? Now, I’m not a lawyer (nor do I play one on the Tee Vee) but I suspect this is a copyright and trademark quagmire for all parties concerned. Despite the claim that all “offending” symbols have been removed from Logogarden’s database, there’s at least one still kicking around (Steve’s Panadas), and Logogarden is still trying to harvest some ducats by selling trinkets and merch featuring it (as far as I’m aware, one needs a license to sell goodies with the WWF logo.) Perhaps the “offending symbols” may no longer be available for purchase in the front-end. But as the e-mails above illustrate, at least one is still available from the back end (for the time being, my “logo locker” is still very much active. Just realized that the account page shares a little more info than I’m comfortable with, so you’re just going to have to take my word – SD.) Unless I’m the only one, we might be tempted to think that anyone that did purchase one of the “offending symbols” are still being hit up for trinkets and merch. Using logos, much like the panda above, that they don’t own. That can’t be cool, can it?




Related Posts

  1. Business card design tips
  2. The perils of do-it-yourself logo makers
  3. Logo Garden’s bitter harvest
  4. How-to business advice for the freelance designer
  5. Logo Design Contests – Bad for Business

5 Comments to “Logogarden’s sooper dooper business card offer or Steve’s Pandas, take two”

  1. Sandy says:

    Hello Steve,

    Thank you for your feedback about LogoGarden.com. We had taken the necessary steps to rectify the WWF logo situation you reference when the situation was brought to our attention initially. The emails you received were automatically generated based on the logo you had created with us. Whatever logo appears in your LogoGarden account is the logo that appears on the merchandise emails. I hope that clears up any confusion. Let me know if I can assist you with anything else.

    • Steve Douglas says:

      Hey Sandy. Thanks for the comment.

      “The emails you received were automatically generated based on the logo you had created with us. Whatever logo appears in your LogoGarden account is the logo that appears on the merchandise emails.”

      Sure. That’s kinda the point of the post.

  2. Sandy says:

    The logo is no longer available in our database and hasn’t been for some time. Unfortunately removing it from the database didn’t automatically remove it from accounts. We are now going through and making sure this doesn’t happen again.

  3. Sandy says:

    Hi Steve,

    I just wanted to update you on the situation and the steps we are taking to ensure this doesn’t happen in the future:

    Only 1 other user chose that panda symbol and it was back in 2010.
    I went ahead and deactivated that account and unsubscribed you so that you won’t get anymore emails from us.

    I hope this solves the problem. Thank you again for bringing this to our attention.

  4. Richard says:

    The blog is back!

Leave a comment

You can use these tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

We do not necessarily agree with, or endorse, any comment on our blog by permitting it’s publication, or by letting it stand. By submitting a comment to The Logo Factory blog, you agree to our comment policies.