Comments on: Logo design dustup – Apple vs. NYC http://www.thelogofactory.com/logo_blog/index.php/logo-design-dustup-apple-vs-nyc/ The Art & Business of Logo Design Mon, 06 Feb 2012 20:38:50 +0000 hourly 1 http://wordpress.org/?v=abc By: Jen http://www.thelogofactory.com/logo_blog/index.php/logo-design-dustup-apple-vs-nyc/comment-page-1/#comment-197271 Jen Wed, 25 Aug 2010 21:48:44 +0000 http://www.thelogofactory.com/logo_blog/?p=747#comment-197271 Ha ha. Guess it wasn't that successful in spreading the word about the campaign. This article is dated April 2008. Fail! Ha ha. Guess it wasn’t that successful in spreading the word about the campaign. This article is dated April 2008. Fail!

]]> By: Jen http://www.thelogofactory.com/logo_blog/index.php/logo-design-dustup-apple-vs-nyc/comment-page-1/#comment-197270 Jen Wed, 25 Aug 2010 21:47:27 +0000 http://www.thelogofactory.com/logo_blog/?p=747#comment-197270 Great points, Ben. I was totally in the dark about the NY Green campaign until this came up. I'm a fan and have owned Macs since the Apple green screen days (circa 1998) so I am a loyal fan. However, Apple's "geniuses" got schooled in what a well-designed logo they could have had. They don't want it out there to make theirs look worse. Prior to reading the article, I thought, "Apple finally updated that logo!" But, alas... Who designed this, anyway? I love it. The infinity symbol? A complex idea transformed into a simple one color, two part design? Now that's genius. Great points, Ben. I was totally in the dark about the NY Green campaign until this came up.

I’m a fan and have owned Macs since the Apple green screen days (circa 1998) so I am a loyal fan. However, Apple’s “geniuses” got schooled in what a well-designed logo they could have had. They don’t want it out there to make theirs look worse. Prior to reading the article, I thought, “Apple finally updated that logo!” But, alas…

Who designed this, anyway? I love it. The infinity symbol? A complex idea transformed into a simple one color, two part design? Now that’s genius.

]]> By: Steve Douglas http://www.thelogofactory.com/logo_blog/index.php/logo-design-dustup-apple-vs-nyc/comment-page-1/#comment-88347 Steve Douglas Mon, 28 Apr 2008 11:10:54 +0000 http://www.thelogofactory.com/logo_blog/?p=747#comment-88347 Hey Ben - thanks for stopping by. I tend to agree with you on the similarity angle. Some others have argued that Apple doesn't really have a choice - not protesting against the trademark might be interpreted as tacit approval of others using a mark similar to theirs - but I think they'll ultimately lose from a PR perspective. You're probably correct about this it raising awareness of the GreeNYC campaign - there's been a lot of chatter about this on tech, environmental and design forums. Many weren't aware of the campaign beforehand. Hey Ben – thanks for stopping by. I tend to agree with you on the similarity angle. Some others have argued that Apple doesn’t really have a choice – not protesting against the trademark might be interpreted as tacit approval of others using a mark similar to theirs – but I think they’ll ultimately lose from a PR perspective. You’re probably correct about this it raising awareness of the GreeNYC campaign – there’s been a lot of chatter about this on tech, environmental and design forums. Many weren’t aware of the campaign beforehand.

]]> By: Ben http://www.thelogofactory.com/logo_blog/index.php/logo-design-dustup-apple-vs-nyc/comment-page-1/#comment-88339 Ben Mon, 28 Apr 2008 10:44:19 +0000 http://www.thelogofactory.com/logo_blog/?p=747#comment-88339 That's ridiculous AND crazy. From a copyright perspective, the NYC logo doesn't even have a passing resemblance to Apple's logo. It's not quite apples and oranges, but near enough. It's not even as though they are trying to compete in a similar market - it's a campaign for a greener city, not a rival electronics and computing venture. I'm baffled as to how Apple's legal department can consider this anything but a bad idea and an unwinable challenge. At least it'll raise awareness of the greenyc campaign, I guess. That’s ridiculous AND crazy. From a copyright perspective, the NYC logo doesn’t even have a passing resemblance to Apple’s logo. It’s not quite apples and oranges, but near enough. It’s not even as though they are trying to compete in a similar market – it’s a campaign for a greener city, not a rival electronics and computing venture. I’m baffled as to how Apple’s legal department can consider this anything but a bad idea and an unwinable challenge. At least it’ll raise awareness of the greenyc campaign, I guess.

]]>