As a company that specializes in logo design, we often show off our work by featuring projects as standalone artwork in our logo design gallery and portfolios. Nothing wrong with that per se, but it’s often more interesting to see the logo in its native habitat, in context, and as it was ultimately used. Sure, [...]
While it might seem like most of our logos, at least those featured on our website, are made up of cartoon, whimsical or illustrative treatments, I should probably take this opportunity to point out our designers are quite capable of designing corporate and fairly simple logos too. Trouble is, my background is in illustration and [...]
If ever there was a classic example of a cartoon logo developed at the The Logo Factory, the project for Tek Op IT is it. Created for a California based IT company, the design for Tek Op (originally submitted as Nerd Squad) began as all our illustrative logos do – as a series of sketches [...]
Whimsical logo treatment for Yoga Mama Me, a website and blog devoted to new mothers and dealing with the stresses of their new life. Developed in a linear illustrative style, the logo can be reproduced across a wide range of media despite its relative complexity. I love the high key colors in this design, as [...]
When we first started our Daily Logo feature back in 2003, we tried to keep it daily. We really did. Alas, the road to hell is paved with good intentions and The Daily Logo often became, well, less than daily. Couple of times too. Never ones to give up, we’re gonna give it another shot [...]





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