Design Tutorials

Steve Douglas on December 1st, 2011

Some random logo design tips for the designer and client Easy on the number of fonts More than two fonts in a a logo and you’re going to end up with a design that looks like a ransom note. Keep it simple While this isn’t as absolute as it used to be (modern day reproduction [...]

Continue reading about 12 completely random logo design tips

Steve Douglas on January 13th, 2011

As a designer, whether or not you publish a design blog as part of your online marketing day-to-day is a decision that only you can make. A design blog has some very real advantages in promoting your budding practice, but some downfalls in the upkeep department. A design blog can help you get some decent [...]

Continue reading about Should designers blog?

Steve Douglas on December 22nd, 2010

A comprehensive guide to the logo design process and designing quality logos. Over the years, and after thousands of logo design projects under our belt, I’m often asked about our logo design work-flow. How our studio works and how we tackle such a wide-range of different projects. An interesting question to be sure, and not [...]

Continue reading about Logo design road maps

Steve Douglas on November 8th, 2010

Thought we’d start off the new week with a list of ten logo design ‘do nots’ – things that you positively should not do when designing a logo #1 – Do not use script type in all caps If you insist on using a script font in your logo design, do not use all caps. [...]

Continue reading about 10 logo design ‘Don’ts’

Steve Douglas on October 14th, 2010

So you’ve taken delivery of your new logo design and it’s a great representation of your company, product or service. Now what? How are you supposed to use your new company visual identity to create a brand and get it ‘out there’ into the wild? That’s a very good question. Pretty important too, as you [...]

Continue reading about Creating a brand