Which should you choose – a logo design project, or a logo repair project? That all depends on the material you have for us to start with, as well as your expectations in terms of revisions, design exploration or whether you want our staff to provide new logo design ideas. Here’s a general overview of what kind of project is suitable for some common scenarios.
You only have a vague or general idea of what direction your branding should take and accordingly you want The Logo Factory® design team to create several design proposals and concepts for your new logo. A Logo Design project is also appropriate when you wish to ‘explore’ the design process with a variety of designs, styles and concepts to choose from. Generally speaking, if you do not have any material from which we can work from (sketches, doodles, digital file formats) and want to start ‘from scratch’, then a Logo Design project is the best choice. Should you require any further information on any of our design services, feel free to contact us.
You already have some preliminary material for us to work from, bitmap images for example, or you already have a logo that requires some touch-up, cleanup or a name change. Keep in mind that Logo Repair Packages are limited in the number of revisions and design edits, so it’s fairly important that your supplied material is consistent with the desired finished logo design. Under our Complex Repair we can also take your sketches and doodles and convert them into print and web ready artwork. Perfect for agencies and studios that have developed concepts and roughs, but don’t have designer time to render final artwork. Here are some other scenarios where a Logo Repair Project is appropriate:
If you already have a logo and wish to have it cleaned up, ‘modernized’, a name change added, or your logo converted from a bitmap version to a vector file, then a Logo Repair should suffice. Under most cases, these kinds of alterations can be performed as part of a Basic Logo Repair.
If you have low-resolution files of your logo and require high-resolution versions, or you wish to change colors or typography on an old printed version of your design, a Logo Repair is the correct choice for you.
If you have a logo that is in a non-digital format (ie: sketches or illustrations) and need your logo to be scalable and adaptable to a wide range of media, you’ll require a Logo Repair. In most cases, artwork like this requires a Complex Logo Repair.
In some instances, clients may already have semi-final sketches of their logo ideas. If that’s the case, The Logo Factory can ‘render’ these sketches into final logo artwork with appropriate typography and color schemes. We can then supply you with a full range pf professional file formats, suitable for every application. In most cases, this would require a Complex Logo Repair package. Please note – sketches must be fairly well ‘developed’ to qualify for a Logo Repair project. Should you require further clarification, please contact us.
Our logo repair packages start at $195.00.
See here for a full description of logo repair pricing & options.