Main Logo Design: The Frog Pond (more project details).
About: Frog, Landscaping, Illustrative
Frog logos – The Frog Pond Landscaping.
The Frog Pond Landscaping company recently changed their name (from Southern Green), and were looking for a new corporate identity to go along with the switch. Their new name was perfect for an illustrative brand treatment, and this frog logo is the result. The letterhead featuring this design needs to be reproduced using four-color process printing and edge-to-edge printing for maximum impact. The Frog Pond’s main focus is the build and installation of high-end custom made ponds, water scape landscaping features using Aquascape Designs pond kits, while still offering the full variety of landscape services their former company always has. (Frog Pond Landscaping project & letterhead design)
Logo Brief: Buzzwords for these ponds and landscapes are natural, peaceful, harmony with Mother Nature, relaxing, sounds of running water. Initially we tried to design a logo with a frog, a pond and a waterfall but all the clip art, and our results, looked like SH*%!! ‘The Frog Pond’ logo obviously needs a frog and a pond, but we’re open to anything. I want a design that has the limitless possibilities that we see in this new direction in our business.” Strangely enough, this was not the first design we had developed showcasing frogs (nor, we suspect, will it be our last). See Froggie’s Bait Dock for another fine frog logo. Inset: The Frog Pond letterhead, business card & envelope design.
A sampling of design work from The Logo Factory® logo gallery. Fast paced video features 350 logos in just over 3 minutes. TLF produced soundtrack is also available as an MP3 download.