After four months and a global online campaign that netted 15,000 submissions, Serbian designer Predrag Stakic has been announced as the winner of a design competition to find a logo for human rights.
My opinion on logo design contests notwithstanding, gotta admit this is a pretty nifty logo, designed as part of a contest to design a universal logo for human rights. The logo, entitled “free as a man,” beat out over 15,000 other submissions and earned Stakic 5,000 Euros (about $6,500.) The winning design is a clever visual amalgamation of a dove and a child’s hand within another.
Official announcement from the contest organizers:
“Since the start of the initiative on 3 May 2011, people from all over the world have participated in the competition. They sent in their own suggestions and rated the ideas of others. The result was impressive: 15.375 logo submissions from over 190 countries.
From the 100 top-rated designs, a prominent international jury (including human rights defenders such as Aung San Suu Kyi, Ai Weiwei, Muhammad Yunus, Michael Gorbatchev and Jimmy Carter) chose the Top 10, out of which the internet community selected the winning logo. In the process, everyone was invited to choose his or her favorite logo and motivate others to do the same, thereby creating a human rights logo for the people by the people.
On 23 September 2011, the Human Rights Logo was unveiled in New York. The winning design is by Predrag Stakic of Serbia and combines the shape of a hand with that of a bird. It is now available to everyone at no cost as an open source product for the promotion and protection of human rights.”