HP Shutting Down Logoworks

After ten years of selling logo design services, Utah-based Logoworks announces that it’s closing up shop.

Arguably one of the first crowdsourcing design sites, and since its inception in 2001, Logoworks was one of the top-ranked and successful logo design websites of the internet era. Purchased a few years back by Hewlett Packard for a princely sum (rumored to be in the neighborhood of $9 million) Logoworks was undeniably one of the largest purveyors of internet-driven logo design sales, so this announcement, posted on the Logoworks’ home page comes as a little bit of a surprise –
Dear Valued Logoworks Customers,

Recently HP has made a strategic decision to focus its web resources on non-design related projects. As a result, Logoworks will no longer be taking on new projects. If you have a design project in process, we will continue to work with you until you receive a logo or website that you love. You can continue to log-in and review your project using the link above.

We want to thank the tens of thousands of customers who have worked with us over the past ten years. In that time we worked on more than 200,000 different logo, website, and other design projects.

We also want to extend our thanks to our partners, affiliates, and suppliers who helped us grow and become the world’s premier online design agency.

Most of all we want to thank the many designers, account managers, and developers who created so much outstanding work—winning recognition from AIGA, Communication Arts, and other industry notables. We couldn’t have done anything without these incredibly talented people.

We anticipate that Logoworks.com will remain online until approximately March 31, 2012, so that you can access all of your design files. If you haven’t already, we recommend that you download any files you may need before that date.

If you need a new logo for your business or product, you can check out the free logo design tool at Logomaker.com where you can create and download a logo in 15 minutes or less.

The past ten years has been a tremendous experience for all of us, and we are grateful to have had the chance to work closely with so many small business owners. We wish you the best of luck in all your future endeavors.

Sincerely,
The Logoworks Team

Whether this is indicative of larger forces at work in the logo design niche, or simply Hewlett Packard ditching services outside their core is anyone’s guess.