Answers to things you might like to know
Have some questions about our services, our company or the logo design process itself? Here are some frequently asked questions that we receive at the shop. You can also browse our logo design FAQ, Flash animation FAQ and logo repair FAQ for specific information about those services.
To open the FAQ you’re interested in, simply click on the [+ -] characters beside it. The FAQ can be closed in the same manner.
Top Ten most frequently asked questions
Q: What is the difference between Entry level and Professional level logo packages? [+ -]
Our Entry level packages are the most economical custom logo design package offered by The Logo Factory®, while our Professional package costs a little more. The differences between Entry level and Professional level packages also pertains to turn-around time of preliminary designs, time required for edits and revisions, the number of revision cycles available as well as the types of file formats supplied. One thing to keep in mind is that generally speaking, and due to the additional studio time required, illustrative logos are generally not available under an Entry level package. For further clarification, please feel free to contact us.
Q: Do clients selecting a higher level package get preferential treatment, or access to more experienced designers? [+ -]
No. All our logo design projects are assigned to the same designers, regardless of the package selected. The difference between the packages is outlined above. We do not give ANY project preferential treatment - every logo created by our studio gets the very best effort we can give it. We want to make you look good, because creating a great design for your company makes us look good too.
Q: Are there hidden, or additional fees for revising logos during my project? [+ -]
No. All our packages have built-in revision cycles (the number of edits is detailed in our pricing area). Even if you exhaust the listed number of revision cycles included with your package, our designers are flexible and can usually accommodate a few more revisions with your project. We do not offer 'unlimited revisions' because 'unlimited revisions' promised by ANY logo design company are a myth. Rather than try to convince you with unrealistic promises, we tell you exactly what you get with any project you submit to The Logo Factory.
Q: What type of files do I receive when the project is completed, and will I be able to take the CD provided to my printer? [+ -]
All of our projects end with file formats that can be taken to any printer. The exact types and number of file formats can vary depending on the design package you have selected, but our basic file format bundle generally consists of the following (For more information on file formats, please visit our design help centre for a variety of technical articles):
(your job).EPS – Your logo in Encapsulated Postscript format. This vector based logo format is readable by both PC and Macintosh (Apple) desktop and publishing software. This is the file you would require for traditional reproduction (printing). It is both scalable (can be re-sized without any degradation in quality) and editable. It can be utilized by most commercial printers and software packages. This file contains all your new logo fonts, colours (Pantone Matching System) that will assure uniform colour accuracy in all future uses. These formats will be in spot color or four color process setups, depending on the number of colors in your logo.
(your job).GIF – Your logo as it appeared on your client page. (72 dpi 216 index colour). This pixel based logo is suitable for web or other low-rez reproduction. Non-platform. This file will be optimized in web-safe colours for rapid download on the web, as well as true colour accuracy on all platforms and browsers. As this file is non-scalable (cannot be re-sized without image degradation) we supply several pixel width sizes which can all be imported into web pages ’size-is’ for maximum image quality, resolution and colour accuracy.
(Your job).JPG – A hi-rez .JPG version of your logo artwork. This high-resolution file (300 dpi – dots per inch) can be converted and imported into most desktop publishing and word processing software that supports the tiff and/or .JPG format. This file can be re-sized (down) and be used as monitor friendly (RGB) or print friendly (CMYK). This pixel-based image can also be imported in popular image-manipulation programs like Adobe Photoshop for special effects. For more on files, formats, uses and possible conversions see our conversion charts in our logo design technical area.
Other Formats available at no additional charge: (your job).BMP, (your job).TIF, (your job).PICT, (your job).PNG, (your job).PDF. Please advise your designer of format requirements at completion of your logo and we would be happy to supply these in addition to the formats listed above. See our logo format reference guide for the different files and their applications.
Other formats available and included in premium and professional packages:
(your job).linear.EPS – A one tone (black) version of your new logo for use on faxes, invoices and other low-reproduction quality media. This logo is redrawn with this use in mind rather than simply converted in to a grayscale from the original source files. This enables the most-effective representation of your logo in a low-resolution, black and white use. This is also a vector based logo with all the advantages that entails.
(your job).greyscale.EPS – A half-tone (black) version of your new logo. This logo is recreated with tonal differences in mind. Sometimes, colours that contrast vividly with their neighbors, blend together when simply converted to black and white. Only through careful conversion can the original color integrity of your logo be maintained in halftone.
Other Formats available at minimal charge: (some are included in premium packages): The Logo Factory can also supply .SWF files (flat color-matched Adobe Flash format for rapid import into Adobe Flash logo animations), fully layered .FLA. files (layered, separated and labeled color-matched Flash source files that can be quickly animated using Flash – All Flash formats are vector based and scalable for sizing on the web. The Logo Factory can also create Flash intro animation that can be used on web sites ands as screen savers.), animated .GIF files for non plug-in animation of the web. Charges for these formats depend on the complexity of your logo (contact our customer service department upon completion of your work for a detailed quote).
Q: Can I use the files that The Logo Factory supplies to use in my own website material and desktop programs? [+ -]
Yes. In additional to vector based files, we also supply pixel based formats (.JPGs, .PNGs and .GIFs) which can be used on your website, or in most desktop office software.
Q: Can I take the logo files supplied by The Logo Factory and make my own stationery? [+ -]
Yes. However, you will need a software program that can create stationery files, or output artwork to your desktop printer. Depending on the software you use, you can import either the pixel or vector based version of your logo. We supply both so it's not an issue. If you would like us to design your stationery, we can do that too.
Q: Does The Logo Factory contract my project out to freelance designers, use logo design contests, or crowdsourcing platforms? [+ -]
No. All our designers are in-house and available to you by e-mail, phone or chat. If you're in the area, you can even drop-by and talk to your designer face-to-face. We do not use logo design contests due to the inherent risk of contracting your project out to anonymous designers and design hobbyists. The same goes for design crowdsourcing sites (see here for some of the issues with design crowdsourcing). We built The Logo Factory on supplying our clients with custom, original logo design artwork, and are of the opinion that neither logo design contests or crowdsourcing sites would allow us to continue that approach to how we work.
Q: Does The Logo Factory offer printing services? [+ -]
Not directly, no. We are a design studio, and only a design studio. We do have recommended printing partners that we suggest you utilize (you'll also receive discounts on your first order). We only recommend printers (and other design partners) who we've found to deliver professional, high-quality and relatively economical results each and every time. We do not recommend discounted printers as we've found their quality to be hap-hazard and sometimes sub-par.
Q: Can I add stationery to my logo design package (if it's not already included) once I have commenced my project? [+ -]
Yes, you can still upgrade to a PLUS logo package if you upgrade before finalizing your logo. After that, you can still purchase a stationery design package, but it will not be at the discounted price of a PLUS package.
Q: Can I talk directly with my designer throughout my project? [+ -]
Of course. All our designers work at our studio, so they're available during regular business hours. You can also talk to our client support department by toll-free phone, e-mail or chat.
Pricing questions
Q: Does The Logo Factory supply free logo concepts as part of an RFP pitch? [+ -]
Unfortunately, this is not possible. As all our work is custom for each and every client, and we do not 'recycle' previous work from old projects in order to present free logo pitches, we cannot devote studio time for free concept work. This request is also know as 'spec' or 'speculative' work, frowned upon by design professionals the world over. For some free logos, you can always take a look at our Morgue Files which can be downloaded without cost. If you'd like to purchase a discounted logo, you can always visit our stock logos area in our Warehouse.
Q: What kind of payment does The Logo Factory accept? [+ -]
Our preferred method of payment is with Visa, MasterCard, American Express or Discover Card via our credit card services provider Internet Secure. This is the default payment of our online order forms. We can accept phone orders, FAX orders and payment by check or money order (checks must clear before any project can be assigned to designers). Under certain circumstances we can accept PayPal for some design projects (please contact our client support department for more info).
Questions about our company
Q: How long has The Logo Factory been in business? [+ -]
Officially, our studio has been in operation since 1996. We've operated our online studio on thelogofactory.com domain since March of 1998 (we also incorporated that year). The Logo Factory has been a registered trademark of our company since 2000. Since then, we've developed, literally, thousands of logos and corporate identities for small to mid-sized businesses around the globe. You can read about our company story here. You can also view a pictorial history of our various websites and read about the first logo we ever designed as The Logo Factory.
Q: Is The Logo Factory hiring designers? [+ -]
We might, or might not be. The best way to see if we're hiring is to keep an eye on our studio news page, as well as our studio blog. When a position is open for a designer, that's the first place we'll announce it, before contacting agencies or design colleges. We generally don't hire freelance designers, so most positions that do become open are for designers who can work in-house, as part of our team.
Q: Will you publish my press release on your studio blog? [+ -]
If your announcement or press release is of interest to either designers, or buyers of design services, we would be thrilled to announce it on our blog. We like to feature news and views about the entire design industry and other designers (rather than just blather on about The Logo Factory). We also publish several other blogs (with new projects always being planned) so if you have some design related news that you think our website readers might be interested in, by all means let us know.
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