A Guide For Buyers & Clients
In the market for a new logo or brand? This section might be for you – a look at the online design industry, the pros and cons of design contests and everything in between. All put together with a trademark dash of snark & cynicism.
The Logo! Factor: Essays about design, the industry and things
The Logo! Factor
A guide to buying logos. The Logo! Factor for design buyers arms you with the information you’ll need to avoid some hazards, dodge some marketing hype and get a logo you’ll love..
Learn more about logos, design & branding with these popular posts:
“..request, nay demand, that your logo be previewed in one million color combinations (alright, let’s be more reasonable – ten thousand color combinations) within the three day turnaround schedule. Ten thousand is not even ‘unlimited’. Unlimited is, well, unlimited.”The Myth Of Unlimited Revisions
“The numbers of plagiarized design work, clip art and improperly licensed stock art submitted into logo design contests is breathtaking. Often it’s stuff ripped off Google image search whole cloth. Sometimes it’s not the entire logo, but bits and pieces cobbled together..”The Truth About Crowdsourcing
“Most so-called template logos are rudimentary shapes, swooshes, swirls and abstract shapes. Not even logos to be brutally honest. This is very deliberate. To appeal to as broad a spectrum as possible, most template logos are of the nondescript psychobabble variety..”Ready-Made Logos & Logo Templates