What we need

Brochure design pre-flight checklist

In order to design your brochure, as well as streamline the design process, we’ll need the following items before we can begin developing your artwork:

Vector version of your logo

If your logo was created by our studio, we’ll already have this vector artwork on file. If not, and you only have a low-resolution or pre-printed version available, we may need to perform some logo repair.

Text, copy and callouts

Client supplied copy is the stumbling block of many brochure design projects, yet it is the most important part of the brochure itself. Think of it this way, our designers need the ingredients before we can ‘bake the cake’, with the cake in this instance being your brochure. Accordingly, we’ll need all the relevant sales messages, contact information and call out titles that you wish to have worked into the design. Should you require, our staff can assist you in developing effective brochure copy.

pick-a-pizza brochure1

Additional photography and artwork

If you wish to include your own photographs in your brochure, we’ll need those. If you wish to use photography, but have none available, we can help you select stock photographs from our various sources (additional charges will apply). If you wish to add other logos – trade associations for example – we’ll need vector versions of those (or in a high enough print resolution). If you would like us to create custom illustrations or artwork, we can discuss that as well. Simple illustrations and graphics are usually included in the pricing of your brochure design, but more complex artwork may require additional time charges. There is also a wide variety of excellent vector-based artwork available from our internal catalog (Logos in a Box) or external stock artwork agencies. Our designers can assist you in selecting the artwork that’s best suited for your project.