Your Brand Hand Built

Back to blogging after a three month hiatus. Sneak peek at our new propaganda designs.

It’s been three months since we last blogged, partially due to creative burn-out (we’ve done an awful lot of motorcycle riding) and partially due to some pressing internal TLF issues that required most of my attention, energy and a lot of time delivering papers, evidence and things to the fraud squad at our local police station (we’ll talk about THAT later. Maybe. Probably not.) Now, after taking a break, I’m once again focused and ready to start pounding the keys.

New propaganda.

That’s not to say we haven’t been busy at the shop, we have (especially for summer months) and have been working on all sorts of client projects and some nifty internal thingamajigs that I’ll show you here. First up, we’ve decided to embrace the ‘factory’ motif of the shop when it comes to visuals and our own marketing. To that end, we’ve designed a new series of brochures and matching presentation folders slated to roll out next week. Here’s the outside of our new brochure: Logo design brochure outside Here’s the inside, complete with a bunch of logo examples culled from our gallery. You can download a PDF version of our rack card from The Warehouse. We’ll be shipping everything in a pretty decent presentation folder (if I do say so myself, which I most certainly do.) Here’s what that looks like, image pulled from the press proofs: We also (finally) took delivery of our new stationery and business cards, Nothing terribly fancy on the letterheads and envelopes but the die-cut business cards are pretty sweet. Rather than go with a traditional business card, I decided to go with an over sized display card complete with die-cut gear shape. It’s certainly something that’s a little different. The cog ‘teeth’ allow us to tuck the cards into the usual spots – presentation folders for example – but the size had to be small enough to fit into a standard envelope. Cog shaped business cards We decided not to personalize the cards at press time, but rather leave a blank spot where staff can write in names, appointments, etc. This gives the cards a personal touch, while saving on the print costs and logistics for multiple pre-personalized cards for everyone on staff.